Go-to-market
GTM Specialist
Singapore or remoteFull-time · Graduates welcome
Who we are
Synscribe builds the platform that carries the work behind a marketing strategy. It digs through the detail, finds the openings, drafts and publishes the work, and tracks what moved.
Agencies use it to take on more clients. Founders and CEOs use it to run lean. B2B teams use it to get found on Google and quoted by ChatGPT.
We are a technology company in the SEO and GEO industry. We write our playbooks, use them in real client work, and build the parts that work into our product.
We are a young team in Singapore. We learn fast, test our ideas in the market, and work on new problems each week.
What you'll do
You will help us find the right customers, tell a clear story, and build the systems that move people from first contact to a sales conversation.
The role combines GTM systems and creative work. On one day, you might improve an outbound workflow. On another, you might turn a customer insight into a landing page, help design a visual, or film a short product demonstration.
You will:
- Research and qualify agencies, founders, and B2B teams that we can help.
- Turn our ICP into target-account lists and clear reasons to contact each account.
- Plan and run outbound through email and LinkedIn. Set up and operate automated flows for messages, follow-up, routing, and the handoff to Sales.
- Keep our CRM, outbound engine, and lead data clean and useful.
- Build AI-assisted workflows for research, content, follow-up, routing, and reporting.
- Work with the founder to find stories and ideas for social-media strategies, with a focus on LinkedIn and Instagram.
- Turn those ideas into posts, landing pages, sales material, simple visuals, and short videos.
- Help with basic design and filming when the work needs it. You do not need to be a full-time designer or the face of every video.
- Test new channels and partnerships. Track replies, qualified conversations, and sales opportunities to decide what to continue, change, or stop.
Tools you'll work with
You must be comfortable learning and connecting different tools. These can include:
- Codex and Claude Code for research, content systems, automation, and work inside a codebase;
- a CRM such as HubSpot;
- outbound tools such as HeyReach, Manychat, and Smartlead;
- AI tools for research, writing, images, video, and workflow automation;
- design and video tools, including code-first tools such as Hyperframe, for simple assets and product demonstrations; and
- analytics and reporting tools that show what happened after we shipped the work.
We do not expect you to know every tool before you join. We do expect you to learn tools quickly and understand how they fit into the full GTM system.
What we're looking for
You are a hands-on communicator who also likes systems. You can move from a blank page to a message worth sending, then build the process that sends it to the right people and records what happened.
You can be a good fit if:
- You write to earn attention, start useful conversations, and help win customers.
- You have good visual judgment and are willing to help with design, filming, or content production when needed.
- You are familiar with Codex, Claude Code, CRMs, outbound tools, or AI workflow tools.
- You use response and conversion data to decide what to change.
- You care about getting the right customers, not only getting more views.
- You are curious about SEO, GEO, AI, and how technology changes marketing work.
- You take initiative. When a process is unclear, you find the missing information and propose the next step.
- You can show something that you made or improved, even if it came from school, an internship, freelance work, or a personal project.
This role is open to fresh graduates. We care more about how you think, learn, and finish work than the number of years on your CV. Apply even if you match only part of the list.
What to send us
Send your CV and one or two examples of your work. You can show us a campaign, content piece, video, design, automation, outbound test, research project, or system that you built.
Tell us what you were trying to do, what part you owned, what happened, and what you would change now.